When we say website auditing, what does it actually mean? It means the overall and entire scanning of your website. The auditing report says how healthy/ unhealthy the website is, and what are the improvements required to make it a better website, gain more targeted traffic. It’s a kind of troubleshooting you do with your website so that you can bring out changes and achieve a good health of your site.
Can I also check anyone else’s website’s condition?
Of course, you can do that! And that is one more important reason why the website audit tools have become so famous. It’s because using such tools you can also analyze your competitor’s websites’ performance, find out all the sites that are feeding link juice to those websites, see which are the keywords they are ranking for and also check out their social media activities. So you can find out why these website audit tools are so famous and costly! They have truly made the job easier for all SEO experts and digital marketing agencies around the world.
Are All the Site Audit Tools Costly? Isn’t There Any Free Tool Available?
Well, there are free website audit tools available on the web, with limited functionalities. Even the top 5 website audit tools that we are going to discuss here also have their free versions available on the web. But they are not enough when you want to beat a tough competitor who is spending a huge amount per month for marketing and for these paid audit tools. And why won’t they spend? Once the site ranks they earn huge income/profit out of it, their business grows, and they can spend more and more on such tools. If you too want to grow like them and make your site a dream website, gain targeted traffic, then have a look at these top 5 website audit tools and the features they offer.
This is the most favorite site auditing tool for SEO experts, bloggers and digital marketers around the world.
Features:
With this tool you can check:
- Website’s overall performance
- Backlinks that are referring the domain coming from another website
- If there’s any broken link to the site
- Which are the most visited pages
- Keyword research with volume, cost per click, keyword suggestions, click-through rates, and a lot more.
Using this tool you can perform similar activities with that of Ahrefs.
On the search bar you can add the site’s URL and find out which all the places the site or a particular post needs improvement. You can find out the targeted keywords the site should rank for. You can type a keyword and find out which are the top websites ranking on that particular keyword and what the domain authorities of them are. Based on that you can find out an easy-to-rank keyword and post it! Backlink, broken link, referring domains, keyword suggestions, missing parameters analysis, you can do everything with SEMRush.
One of the most popular SEO tools which is known by everyone who belongs to the digital marketing world. One more reason for this is the domain authority (DA) and page authority (PA) standards set by Moz, and that is followed by SEO experts across the world. This tool is an all-in-one SEO tool using which you can figure out the exact places where the site is lagging behind, which are the places that need to be given more focus/ priority, whether the site has any security issues or is affected with spamming, etc. You can also check keyword difficulties with their respective monthly search volumes, do competitor website analysis, find out referring domains, backlinks, and a lot more.
This tool is mainly used to find out the competitors’ behavior, their websites’ performance, the keywords they are ranking for, the backlinks that are referring to their website and from which sites they are coming, etc. Apart from that you can also check the overall performance of your own website, analyze each of these sectors and try to make improvements.
This website audit tool is admired by all the SEO experts, website owners, bloggers, and digital marketers around the world. This paid tool offers growth to your website by suggesting the areas where and all the site needs improvement, which are the keywords to target, find out if there’s any spam through broken links, and a lot more.
One of the best website audit tools which are the most favorite for digital marketers who focus more on social media marketing. It’s a dream tool for social media marketers which allows you to find out the most popular posts on social media on any given topic or keyword. When you add a keyword, it will search for you the topmost social media posts that have been published on that particular keyword. It will also show you filtered data only for videos, or articles, how-tos and more. Based on the filters set, it will show keyword suggestions for specific niches/ categories. Apart from these, you can also use this tool to check the website’s overall performance, backlinks, referring domains, broken links, keyword research with search volume, and many other things.
There are a lot many tools available on the web with similar functionalities and features. But these best 5 website audit tools for digital marketing companies do a really great job in the field of site ranking and are much adored by all. Check them out by subscribing each of them to explore more about them!